Your growth team, running inside Claude Code.
Install Otto once. It launches outbound, learns from the market, and scales what books pipeline — then expands into social and content on its own. You steer; it drives.
We think the next wave of AI looks like the software you already know.
Real work needs more than a thread.
A chat thread is a great place to say what you want — but not where the work lives. When the job actually runs you want to see it: a table for your list, a doc for your sequence, a dashboard for your numbers. Real work lives in surfaces you can read and edit.
Software is the right interface for work.
That's what Instantly and Lemlist, Buffer and Hootsuite, Salesforce and HubSpot already are. Teams run their work on them because everything is in one place: the records, the surfaces, the actions, all shaped the way the work actually flows. As an interface for getting work done, software is as good as it gets.
So the software should do the work.
If the work really lives inside the software, that's where it should get done — not by a generic chatbot improvising through an API. The software already holds every record, every action, every bit of state, so it's the one thing with everything it needs. You give the direction — from Claude, or the app itself — and it runs the job across surfaces you can always open and steer.
Take the wheel. Or let it drive.
For people
Grab the wheel whenever you want. See exactly what it's doing, steer the strategy, approve a send, or hand it back and let it drive. It's your software; it just doesn't need you to operate it.
For AIs
Same software, same API. An agent can hand Otto an entire job and get the outcome back, with no human in the loop and no clicking required. Autonomous software is where other AIs come to get real work done.
One Head of Growth. Every channel.
Outbound pays now; social and content compound. Otto runs all three as one loop — and they feed each other. One key, set once.
- 01
Outbound
The outbound stack you already know (Instantly, Lemlist, Clay), rebuilt to run itself. Otto researches the market, builds the plays, finds the leads, writes the sequences, and keeps the pipeline full.
Live - 02
Social
Buffer and Hootsuite that post themselves. Otto owns your presence on X, Reddit, and LinkedIn — drafts, schedules, replies, and turns engagers into warm outbound.
Live - 03
Content
Your blog and Jasper, but it runs itself. Otto plans the strategy, drafts and publishes the articles, and compounds into inbound — the long game, started now.
Live - 04
Ads
The ads manager that manages itself. Picks the creative, sets the budgets, kills the losers, and scales the winners across every channel.
Coming soon
Good questions.
Won't the incumbents just do this themselves?
They'll add a copilot on top of their software, and the good ones will get partway. But their products were built for a human to log in and click through, so an agent on top is the ceiling, not the path. The work lives inside the software, which means the software itself is what should do it, not an assistant reaching in through an API. And their business runs on seats, so software that removes the operator runs against their own model. Being autonomous software is something they would have to become, not a feature they can ship.
How is this different from an AI agent?
An agent is something you prompt and supervise inside a chat. Autonomous software is the tool itself, doing the job natively across real surfaces: tables, docs, dashboards. You watch and steer instead of prompt and copy.
Do I lose control of what it does?
No. Open it any time, see exactly what it's doing, edit anything by hand, or approve before it sends. Take the wheel whenever you want, or let it drive.
What can I use today?
All three channels. Add Otto to Claude and it runs outbound, social, and content from one key — outbound is live and books pipeline now, while social and content compound. Prefer a browser? The app is at outbound.ottosoftwares.com.
Hire your Head of Growth.
Add Otto to Claude and let it run the loop across outbound, social, and content. Outbound pays now; social and content compound — so the loop starts today.